ATI REAL LIFE
Real Life™ is an interactive, online learning tool that helps students improve clinical reasoning, patient safety, and clinical assessment skills. Filmed using live-action video, real actors are used for students to experience an emotional connection to each situation. As they move through each scenario, they see and feel the consequences of every decision so their experience is even closer to real life. Leading ATI through the site design, I worked with a team to develop user stories, information architecture, wire framing, visual direction and developement. Inspired by the live-action simulations, I designed the site to guide new and existing students, deans and nurse educators through the tool and its capabilities, while inviting them to join ATI and improve their nursing program. To highlight ATI’s distinct brand voice, I created a simple, yet flexible design that seamlessly integrates video, editorial and referential content throughout the experience.
CREDITS
My Roles: Art Direction, Design, Interactive, Experience, Strategy
RECOGNITION
AAF Addy Awards - Web Design
AAF Addy Awards - Responsive Design