KEG DAY

And on the 8th day he made beer, and it was good. A celebration of the brewing arts, every couple of weeks two lucky employees get to choose–from among hundreds of brews–two pony kegs for the office. It's so fun we needed a uniform. Partnering with another art director, we conceptualized the theme for our purchasing attire. A collaborative design inspired by biker jackets and beer ephemera, the illustration began a long line of libation influenced apparel…soon to include “Winos gone Rouge” as well as whiskey and other barrel-aged liquors. 

CREDITS
My Role: Art Directon, Design, Copywriting
Agency: DMH

RECOGNITION
American Advertising Federation (AAF) Addy Awards